PRESS RELEASE:
Mark your calendars! Mark your calendars! Boomers Business and Consumer Directed Health Care Conferences, March 29-31, 2004, in Las Vegas


PRESS RELEASE
Contact: Fatima Ford
804-225-7422 ext. 7409 phone
Fatima@theemergentgroup.com

LAS VEGAS, NV USA -- HEALTHCARE UPDATE NEWS SERVICE(TM) -- DECEMBER 4, 2003: On March 29-31, the Boomers Business Conference & Expo (Boomers Business) and Consumer Directed Health Care Conference & Expo (CDHCC) will be co-located at the Las Vegas Hilton in Las Vegas, Nevada.


BOOMERS BUSINESS CONFERENCE & EXPO
www.boomersbusiness.com

Baby Boomers may be growing older, but they are not slowing down. This next generation of seniors is defined as American consumers born between the years of 1946 and 1964 and currently falling in the 38-year-old to 56-year-old range. There are 76 million people included in this group and they represent twenty-six percent, or one quarter, of the U.S. population with an aggregate income of 4.1 trillion dollars. Boomers have completely different attitudes than today's seniors and will bring tremendous demands and strains to the marketplace Boomers Business Conference & Expo will bring some of the most renowned industry experts to speak on topics that will directly affect those of us doing business with the emerging seniors market. With tracks such as Marketing to Boomers, Lifestyle Considerations, Healthcare Considerations, and Technology Solutions, we will address the most prevalent issues impacting this targeted audience segment.



CONSUMER DIRECTED HEALTH CARE CONFERENCE & EXPO
www.cdhcc.com

The 3rd annual CDHCC will bring together top executives from leading health plans who are implementing new products that meet the demands of the employer and the consumer, employers responding to rising costs and employee needs, providers addressing escalating costs and patients with a choice, and technology companies providing solutions for all the stakeholders. The target audience includes insurance companies, managed care organizations, underwriting, product development, compliance and legal counsel, actuarial functions, brokers/agents, employers - health plan benefit professionals, provider contracting executives, e-Health companies, sales, business development and marketing executives. Our concurrent sessions will target specific industry communities: Employer Community, Health Plan/Agent Broker Community, Provider Community, Technology Solution Community.

SPEAKER PROPOSALS:

Both CDHCC and Boomers Business are accepting speaking proposals. For more information please contact:

EXHIBITOR AND SPONSORSHIP:

For Exhibitor and Sponsorship information contact;

THE EMERGENT GROUP:

The Emergent Group, LLC is an event management company with a full range of management services and partnership opportunities. The goal of the Emergent Group is straightforward: to make each industry specific event the premier event to attend and exhibit. The Emergent Group team brings years of knowledge and experience to a variety of industries, including advertising, marketing, food & beverage, energy, aerospace, healthcare, media, travel, financial services, entertainment and sports.

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